Yet another installment in the drudgery that is everyday shopping. The camera-phone makes it a bit more fun - though I get looks whenever I take pics of products. Like I care what people think.
How is it possible I haven't had a Shopping segment in five months? But I went back and checked....and I haven't.
I'm loving it when brands poke fun at themselves.....or others. With social media, it's happening more and more, yet not enough.
Before meeting 710, when it came to peanut butter, I was firmly in the Peter Pan court. I was brand loyal. .....and with Alan Sues as their 'spokesman', why wouldn't I stick with them.
But moving to Columbus, it was harder to find Peter Pan in anything but a small container And then after moving in with 710, I come to the realization that he is a Jif guy. The HORROR!!!!
.....and just like that, I became a Jif guy too.
Well.......until 710 saw America's Test Kitchen, when they rated / tested peanut butter. It seems now we will be a Skippy family, because...........well.......ATK said we should be and 710 believes them. As we are not finished with our last Jif, I cannot comment yet if this will hold up or not.
Still the limited time only Jif / Gif campaign is a good one. Maybe not enough to get people to buy peanut butter, but it's great for brand recognition.
....and now you should know how to say .gif.