Wednesday, June 07, 2006

SHAVE & A HAIRCUT - TWO BITS

Naughty Bits, in fact. Ok, implied naughty bits.

Norelco Noelco finally ditches that frickin' ad from 45 years ago w/Santa riding a razor for something more contemporary and hilarious (or at least humourous) that will never play on TV. Ever. The web is a wonderful marketing tool - isn't it?

...and here I am schilling for something I don't own and won't buy. Someone in marketing/advertising will tell you it's not to move more product, but for brand recognition. Whatever. I probably just proved them right.

It's work appropriate. At least there is no nudity or bad words. How's that to pique your interest?

A few tips on the site (not to imply that my readers are not savvy enough to figger this out on their own - but just call it a time-saving tip):

  • After you think the ad is over, the 'actor' will prompt you for things - or at least make cocky gestures.
  • When you think you're through the initial piece, make sure you go to the lower left corner main menu and work your way though each menu item. (hint: on 'testimonials' - you have to hit the next button on the Razor phone for next message)

Watching this - I couldn't help flash back 10yrs or so ago, sitting in Barbary Lane (yes, a bar) w/Morty and Tom G openly discussing who shaves what and how frequently. Becky was there too - and since she knew us all too well (oh - and we were DRUNK!) she wasn't too too shocked or appalled by the conversation. Most of the time I just sat there drinking my beer out of a mug shaped like a boot. .....I kid you not.

1 comment:

Anonymous said...

PS there are now enormous posters of peaches and kiwis all over Greenwich Village, I guess they know their audience.....